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开始博客赚钱之前，需要考虑的7件事情
作者:陈泓博 日期:2008-03-19
如果你刚开始写博客，并打算靠它来盈利，这里有一些问题，需要在你决定投身博客赚钱之中前搞清楚。
1、写博客容易，写博客赚钱难。
我不会去说，从写博中获取第二份收入很辛苦，但它的确要比一般人所想的困难。并不是仅仅写出一些文章，然后仓促放上一些广告就可以了。好的文笔，适当的模板，广告的放置，吸收潜在的观众…要实现博客赚钱需要很多方面的技巧，而每一项你都需要学习。
二、长期坚持写博，否则将无收获。
很多博客在头几个月就失败了，要么忽略了，要么放弃了。关键在于，几乎没有博客能在头几个月获得任何收益。除非你能坚持一年以上，否则虽然努力，但你可能什么都得不到。
三、找到你所喜欢的圈子，并坚持不懈。
泛泛而谈和多主题的博客很难发展与读者的关系。列出你所关注的所有主题，然后挑出一个（在博客中探讨），并坚持下去。
四、从一个博客做起。
如果你列出的可以探讨的话题很多，要忍受各开一个博客的诱惑。如果将你的努力分散到多个博客，全部失败的可能性将会增加。将你的经历投放到一个博客中。如果你确有精力，可以再考虑增加其他的博客。
五、如果你不确定，先试试看。
实际上，很多人并没有压力或耐力来确保博客赚钱的成功。如果你不确定，可以找个免费的服务试一个博客，比如 blogger 或者 wordpress.com 。（译者注：这是国外用户最多的两个博客服务，但国内用户都不能用。你可以使用 MSN Space 或者 Baidu 空间作为开始）先试着写一两周。如果结束的时候，你能够坚持或者感觉所做的是正确的，那就继续加油努力。如果你不确定要写什么的话，也可以用这个建议来测试写作新的主题。
六、明智地放置广告。
有人建议在你成名之前不要放置广告；有人则建议立即投放广告。这两种办法各有优缺点。关键的是，放置广告一定要巧妙，不要影响你的读者。要把用户体验放第一位。
七、享受自我。
这是博客成功的关键。如果你选择一个自己喜欢的主题，有激情能够坚持数年甚至数月，你将会建立良好的读者关系，获得收入，并取得成功。否则，如果你的博客成为你的拖累，那终将会失败。
我的主要意思是说，大部分想要通过博客赚钱的人都失败了。如果你能有合理的预期和适当的计划，你就能够成功。
原文：7 Points to Consider Before Blogging for Money
中文：开始博客赚钱之前，需要考虑的7件事情
翻译：总而言之,统而言之
英文原文：
If you’re new to blogging and interested in doing it for profit, here are a few things to keep in mind before committing yourself.
Blogging is easy. Blogging for profit is more difficult. I won’t go as far as to say it’s hard to draw a secondary income from blogging, but it’s definitely harder than most people think. It’s not just about producing content and slapping up some ads. Good writing, proper templating, ad placement, developing an audience… there are a lot of skills required to make a blog profitable, all of which you’ll need to learn.
Blog for the long haul or not at all. A huge majority of blogs fail in the first few months, falling into neglect and disuse. More to the point, few blogs see any profit during the first few months. Unless you can stick with it for at least a year, you’ll probably never see any return for your effort.
Pick a niche that you love and stick with it. General purpose or multi-topic blogs have difficulty developing a readership. Brainstorm the topics that you care about most, then pick one and blog about it exclusively.
Start with one blog. If you have a lot of items on your list of possible topics, don’t give in to the temptation to start a different blog for each one. By dividing your effort between several blogs, you increase the likelihood that all of them will fail. Put all of your effort into one blog to start. Once you get the hang of things, then you might consider branching out with additional blogs.
If you’re unsure, test drive. The fact is that many people don’t have the drive or stamina to blog for profit successfully. If you’re not sure, try a starter blog on a free service such as Blogger or Wordpress.com. Feel it out for a few weeks. If, by the end of this time, you’ve stuck with it and feel like blogging is right for you, go ahead and commit to the effort. This advice applies equally well to test driving new topics if you’re unsure what to write about.
Place ads wisely. Some people recommend not placing ads on a blog until it has matured somewhat. Others recommend putting them up right away. There are advantages and disadvantages to both approaches. Just be sure to place your ads tactfully so as not to overwhelm your readers. Put the user experience in the first place.
Enjoy yourself. This is the real key to successful blogging. If you pick a topic that you love and blog about it with passion for months and years on end, your blog will build a readership, generate income, and generally be a success. If, however, your blog becomes a chore to maintain, it will inevitably fail.
The main point I want to convey is that many people try to blog for profit and fail. If you approach the task with the right expectations and some proper planning, you will succeed.
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